Saturday, September 17, 2005

A little inside baseball

Sorry, I just couldn't resist after the Senate hearings. A good friend of mine, Richi, is an independant marketing consultant, PR guy, and writer in the email space. For those of you who are curious as to why many of us state that challenge/response is not only not a good solution to the spam problem but is a terrible idea from the start..... read here. For more detail, go to his previous post on it which he references.

When will you people figure it out? In nice, simple language:
1. Challenge/response causes spam
2. If you use it, you're a spammer
3. If everyone used it, email wouldn't work!


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